Continuous customer engagement programs with your audience are imperative for them to be meaningful and selecting the right kind of content is the key for your audience. In between Socialmercials may be allowed but shouldn’t break the tone of the conversation. Engaging contents can be in the form of Infographics, videos, slide presentations and photos. The goal should be to offer customers and prospects a unique online experience to keep customers engaged as that will drive their interests, effective brand engagement which in turn will improve conversions and ultimately drive sales.
Latest Buzz
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Are Socialmercials killing your customer engagement campaigns?
This morning I was watching Godzilla on TV and I called my sons (they are fascinated by dinosaurs!)...
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Does the world only need Google +?
The other day I was searching for reviews about an application I wanted to purchase and during...
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The Death Of Orkut
2010 was an eventful year in the World Wide Web. The hysteria over Facebook and Twitter was so...
- How B2B Companies Can Maximize Their LinkedIn ROI?
- How to Link Business page with your Profile on Facebook
- Interview with Jatin Desai, CEO of The DeSai Group, an Innovation consulting firm.
Other News
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General Discussion Latest Buzz social media news
Are Socialmercials killing your customer engagement campaigns?
Continuous customer engagement programs with your audience are imperative for them to be meaningful and selecting the right kind of content is the key for your audience. In between Socialmercials may be allowed but shouldn’t break the tone of the conversation. Engaging contents can be in the form of Infographics, videos, slide presentations and photos. The goal should be to offer customers and prospects a unique online experience to keep customers engaged as that will drive their interests, effective brand engagement which in turn will improve conversions and ultimately drive sales.
Read more → -
General Discussion Latest Buzz social media news Social media tools
Does the world only need Google +?
The other day I was searching for reviews about an application I wanted to purchase and during the course I came across many sites they were just duplicate or same site being pulled in my searches and when visited had no relevant content; what surprised me that they were all on the very first page of the SERPs result.
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Latest Buzz social media news
The Death Of Orkut
2010 was an eventful year in the World Wide Web. The hysteria over Facebook and Twitter was so profound that I distinctly remember the humiliation one of my colleagues was subjected to for not regularly updating his FB status.
Read more → -
Latest Buzz social media news Social media tools
How B2B Companies Can Maximize Their LinkedIn ROI?
LinkedIn has become one of the most important social networking website for professionals and there is no reason why all kinds of businesses more so B2B can’t trap the full potential to maximize their social media marketing ROI.
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General Discussion Latest Buzz Social media tools Tools Corner
How to Link Business page with your Profile on Facebook
Most of the time while adding an employer on Facebook, the name doesn’t appear in the dropbox making it difficult to link to actual business page. We have put together a step by step guide on how to easily link up your business page.
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Latest Buzz social media news
Interview with Jatin Desai, CEO of The DeSai Group, an Innovation consulting firm.
The other day I had a chance to meet Jatin Desai, the versatile CEO of The DeSai Group, a leading innovation management consulting firm based in Connecticut, US. Currently on a personal visit to India I happen to meet him at one of the parties organized by an Entrepreneurs’ forum. As he globe trotters interacting with managements of many different firms including those of Fortune 200 and Fortune 50, I asked him how does these organizations engage their staff in [...]
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Email Marketing Latest Buzz
Lower Your Shopping Cart Abandoned Rate This Season!
Is your high shopping cart abandoned rate eating your online business? Cart abandoned rates as high as 60% ate not uncommon and with cleaver use of website analytics and email marketing lost orders can be closed.
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General Discussion Latest Buzz
76 Hours of Social Disconnect!
I had an unfortunate trilogy – my desktop at home, my laptop and my smart phone- N900 all weren’t working. Earlier during the day my desktop won’t start, my laptop screen went blank in the flight and my N900 won’t charge at all.
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